INTRASOFT TECHNOLOGIES LTD - IPO
Type of Issue : Book Built
Issue Opens: 23 March, 2010
Issue Closes: 25 March, 2010
Issue Size : 3,700,000(No. of Shares)
Lower Price Band: Rs.137
Upper Price Band: Rs.145
Total Issue Size: Rs.54 Crores
Application Multiple: 40 and in multiples there off starting with atleast 40 shares.
Maximum Shares: 680 (for Retail)
Information URL: http://www.sebi.gov.in/dp/intrasoft.pdf
Registrar to the Issue : LINK INTIME INDIA PVT LTD
Company Background
Intrasoft Technologies, through 123greetings.com (123G), is the world’s most visited e-greetings website in terms unique visitors. The Company’s successful advertising-based revenue business model, established over the past 12 years, is supported by an extensive portfolio of over 20,000 high quality e-cards. The 123G interacts with users through newsletters, social networking sites, blogs and other media to ensure continued relationship and a rich user experience. 123G brand enjoys strong competitive advantages in the fast growing internet-advertising market and is taking several steps to significantly grow and monetize traffic.
Business Strategy
The single most important driver for 123G’s is the traffic that it is able to attract to its website. In addition, the ability to monetize this traffic in a variety of ways is what determines the Company’s revenue growth. Focused on these two variables, the Company has identified specific goals for driving its growth over the next few years.
• Launch of the Studio model to attract users from various geographies
• Partnerships with high-traffic niche websites
• Continue to strengthen e-cards content base
• Broaden traffic monetization avenues through e-commerce/ merchandising etc
• Introduction of new features like e-invitations and an enhanced address book
• Take advantage of its wide geographic reach and untapped monetization
opportunity
• Intensify sales and marketing efforts to aggressively sell inventory
Company Details:
INTRASOFT TECHNOLOGIES LTD
A-502, PRATHAMESH,
RAGHUVANSHI MILLS LTD COMPOUND,
SENAPATI BAPAT MARG,
LOWER PAREL, MUMBAI - 400 013
Tel : +91-22-24912123
Fax : +91-22-24903123
Email : ipo@itlindia.com
Website : http://www.itlindia.com
Website : http://www.sgjhl.com
Issue Opens: 23 March, 2010
Issue Closes: 25 March, 2010
Issue Size : 3,700,000(No. of Shares)
Lower Price Band: Rs.137
Upper Price Band: Rs.145
Total Issue Size: Rs.54 Crores
Application Multiple: 40 and in multiples there off starting with atleast 40 shares.
Maximum Shares: 680 (for Retail)
Information URL: http://www.sebi.gov.in/dp/intrasoft.pdf
Registrar to the Issue : LINK INTIME INDIA PVT LTD
Company Background
Intrasoft Technologies, through 123greetings.com (123G), is the world’s most visited e-greetings website in terms unique visitors. The Company’s successful advertising-based revenue business model, established over the past 12 years, is supported by an extensive portfolio of over 20,000 high quality e-cards. The 123G interacts with users through newsletters, social networking sites, blogs and other media to ensure continued relationship and a rich user experience. 123G brand enjoys strong competitive advantages in the fast growing internet-advertising market and is taking several steps to significantly grow and monetize traffic.
Business Strategy
The single most important driver for 123G’s is the traffic that it is able to attract to its website. In addition, the ability to monetize this traffic in a variety of ways is what determines the Company’s revenue growth. Focused on these two variables, the Company has identified specific goals for driving its growth over the next few years.
• Launch of the Studio model to attract users from various geographies
• Partnerships with high-traffic niche websites
• Continue to strengthen e-cards content base
• Broaden traffic monetization avenues through e-commerce/ merchandising etc
• Introduction of new features like e-invitations and an enhanced address book
• Take advantage of its wide geographic reach and untapped monetization
opportunity
• Intensify sales and marketing efforts to aggressively sell inventory
Company Details:
INTRASOFT TECHNOLOGIES LTD
A-502, PRATHAMESH,
RAGHUVANSHI MILLS LTD COMPOUND,
SENAPATI BAPAT MARG,
LOWER PAREL, MUMBAI - 400 013
Tel : +91-22-24912123
Fax : +91-22-24903123
Email : ipo@itlindia.com
Website : http://www.itlindia.com
Website : http://www.sgjhl.com
Labels: Infrasoft Tech, IPO, Sensex
posted by Sensex-Blog Admin at 11:03 PM
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